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Pow Wow® Wildberry Coneflower

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  • Full Sun (At Least 6 Hours Of Direct Sunlight)
  • Mature Height 20 - 24 Inches
  • Mature Spread 20 - 24 Inches
  • Growing Zones 5 - 8

The Pow Wow Wildberry is a stellar rosy-purple coneflower that adds mid-summer color to the landscape just as spring bloomers wrap up their showy period. This selection has a superior branching habit, making for prolific flowers in the first year of planting. The blooms on this Echinacea cultivar are bright burgundy pink with a large orange-brown center and do not fade. Coneflowers like this one are notorious for attracting butterflies to the landscape.

The Pow Wow Wildberry is a tough, sturdy, and easy-to-grow selection. It is drought tolerant and hardy; the parent species of this cultivar is native to the United States and found in prairies, meadows, and open woods. It is an excellent choice for a butterfly planting or native plant landscapes. Gardeners may utilize it for a prairie garden or areas with intense hot sun. It pairs well with black-eyed Susans and grasses. 

Pow Wow Wildberry Coneflower Care

The Pow Wow wildberry coneflower prefers a site with full sun and handles heat well. Once established, it is drought tolerant and requires only very occasional watering. It prefers average to dry soil moisture. Amend soils that have a high clay content with plenty of organic matter to improve drainage. An annual application of a slow-release fertilizer in early spring is enough to encourage vigor.

This coneflower will keep blooming without deadheading but gardeners can snip off the spent flowers to keep the plant looking tidy. Cut the plant back completely after a killing freeze or leave the seedheads to provide winter interest and food for birds, then cut back in early spring.

Pow Wow Wildberry Coneflower Spacing

The Pow Wow Wildberry grows quickly to reach a height of sixteen to twenty inches with a spread of twelve to sixteen inches. Space multiple plants at least twelve inches apart.

Pow Wow Wildberry Coneflower Information

USDA Hardiness Zones: 5 - 8
Plant Type: Perennials
Light Exposure: Full Sun (At Least 6 Hours Of Direct Sunlight)
Mature Height: 20 - 24 Inches
Mature Spread: 12 - 16 Inches
Spacing: 12 - 16 Inches
Habit: Upright
Flower Color(s): Pink, Purple
Flower Description:
Bloom Period: Purplish-pink
Foliage Type: Herbaceous
Foliage Color(s): Green
Foliage Description: Deep Green
Seasonal Interest: Summer Flowering, Fall Flowering
Watering: Average
Resists: Deer
Tolerates: Drought
Attracts: Birds, Butterflies
Container Role:
Uses: Borders, Containers, Mass Planting, Wildlife Gardens
Features: Attracts Pollinators, Cut Flowers, Low Maintenance
Common Name: Pow Wow® Wildberry Coneflower
Other Name(s):

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Plant Addict Guarantee (Included On All Plant Orders)

Plant Addicts guarantees your plant(s) will arrive happy and healthy, but the plant(s) are being shipped through the mail and accidents happen. If the plant is dead, has dried out roots or the incorrect item was shipped just notify Plant Addicts within 3 days upon delivery. We may ask for pictures but will try to make it as easy as possible for you. Please note plant(s) with damaged branches or wilted leaves will not qualify for this guarantee. Plants are very resilient and will rebound quickly when cared for correctly.

For information on how to care for you new plant please check out our guide. Guide: How to Care for Your New Plant(s)

Plant Addicts Warranty - 1 Year (Extra Purchase Required)

We encourage all plant lovers to purchase the Plant Addicts Warranty whether you’re new or an expert. There are many variables outside our control and yours that can cause the demise of your plant(s). Examples would be hungry animals, drought, poor soil conditions, over watering, disease, insects & many other factors. The Plant Addicts Warranty is a 1 year warranty protecting you from all the unknowns and will replace your plant if it moves on to the plant afterlife.

The warranty is purchased on a per plant basis and must be purchased at the same time as the plant purchase. We will cover 100% of the price of the plant but the warranty does not cover shipping cost. Simply let us know if your plant has died within one year of receiving it and we’ll get you a new one shipped out. We may ask for photos for documentation purposes but again we’ll try to make it as easy as possible.

For more information, please go to our Shipping & Returns page at the bottom of the website.

Guide: How to Care for Your New Plant(s)

Planter Shipping

Standard Colors: 2-3 business days

Special Order Colors: 8 weeks - this is due to the planter being custom made with the color(s) of your choice

Please Note: On special orders there can not be any cancellations

Plant Shipping

Time of Order:

Summer Shipping

  • If there is extreme heat we’ll delay shipping.  
    • We’ll have to review what areas the plants are traveling through along with your location

Once your plant is shipped you’ll receive an email with tracking information. Depending on the above criteria we’ll ship your plant(s) towards beginning of the following week from your order. We put together this helpful guide of what to do when you receive your plants in the mail.

It is important to know that all of our plants are clearly labeled for which growing zones the plant can survive in. The plants are thoroughly trialed and tested in every growing zone before we state the plant can grow in a zone. Again, our #1 priority is to ship the plants to you healthy and ready to thrive in your location. So we will do everything in our power to do so.