- Full Sun (At Least 6 Hours Of Direct Sunlight)
- Mature Height 20 - 24 Inches
- Mature Spread 20 - 24 Inches
- Growing Zones 5 - 8
The Pow Wow Wildberry is a stellar rosy-purple coneflower that adds mid-summer color to the landscape just as spring bloomers wrap up their showy period. This selection has a superior branching habit, making for prolific flowers in the first year of planting. The blooms on this Echinacea cultivar are bright burgundy pink with a large orange-brown center and do not fade. Coneflowers like this one are notorious for attracting butterflies to the landscape.
The Pow Wow Wildberry is a tough, sturdy, and easy-to-grow selection. It is drought tolerant and hardy; the parent species of this cultivar is native to the United States and found in prairies, meadows, and open woods. It is an excellent choice for a butterfly planting or native plant landscapes. Gardeners may utilize it for a prairie garden or areas with intense hot sun. It pairs well with black-eyed Susans and grasses.
Pow Wow Wildberry Coneflower Care
The Pow Wow wildberry coneflower prefers a site with full sun and handles heat well. Once established, it is drought tolerant and requires only very occasional watering. It prefers average to dry soil moisture. Amend soils that have a high clay content with plenty of organic matter to improve drainage. An annual application of a slow-release fertilizer in early spring is enough to encourage vigor.
This coneflower will keep blooming without deadheading but gardeners can snip off the spent flowers to keep the plant looking tidy. Cut the plant back completely after a killing freeze or leave the seedheads to provide winter interest and food for birds, then cut back in early spring.
Pow Wow Wildberry Coneflower Spacing
The Pow Wow Wildberry grows quickly to reach a height of sixteen to twenty inches with a spread of twelve to sixteen inches. Space multiple plants at least twelve inches apart.
Pow Wow Wildberry Coneflower Information
USDA Hardiness Zones: 5 - 8 |
Plant Type: Perennials |
Light Exposure: Full Sun (At Least 6 Hours Of Direct Sunlight) |
Mature Height: 20 - 24 Inches |
Mature Spread: 12 - 16 Inches |
Spacing: 12 - 16 Inches |
Habit: Upright |
Flower Color(s): Pink, Purple |
Flower Description: |
Bloom Period: Purplish-pink |
Foliage Type: Herbaceous |
Foliage Color(s): Green |
Foliage Description: Deep Green |
Seasonal Interest: Summer Flowering, Fall Flowering |
Watering: Average |
Resists: Deer |
Tolerates: Drought |
Attracts: Birds, Butterflies |
Container Role: |
Uses: Borders, Containers, Mass Planting, Wildlife Gardens |
Features: Attracts Pollinators, Cut Flowers, Low Maintenance |
Brand: |
Common Name: Pow Wow® Wildberry Coneflower |
Other Name(s): |
Scientific Name: ECHINACEA PURPUREA `POW WOW WILD BERRY` |
- SKU:
- 1231005311-pc
Container Sizes
Please Note: The pictures below are to give a general representation of the different container sizes. The actual size/ages of plants are estimates and will vary based on; type of plant, time of year, last pruning & many other factors.
For more detailed information, please click here.
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Plant Addicts Warranty - 1 Year (Extra Purchase Required)

Guide: How to Care for Your New Plant(s)

Planter Shipping
Standard Colors: 2-3 business days
Special Order Colors: 8 weeks - this is due to the planter being custom made with the color(s) of your choice
Please Note: On special orders there can not be any cancellations
Plant Shipping
Time of Order:
Summer Shipping
- If there is extreme heat we’ll delay shipping.
- We’ll have to review what areas the plants are traveling through along with your location
Once your plant is shipped you’ll receive an email with tracking information. Depending on the above criteria we’ll ship your plant(s) towards beginning of the following week from your order. We put together this helpful guide of what to do when you receive your plants in the mail.
It is important to know that all of our plants are clearly labeled for which growing zones the plant can survive in. The plants are thoroughly trialed and tested in every growing zone before we state the plant can grow in a zone. Again, our #1 priority is to ship the plants to you healthy and ready to thrive in your location. So we will do everything in our power to do so.